Faculty Associate


Eldar Shafir

William Stewart Tod Professor of Psychology and Public Affairs

2-N-8 Green Hall
phone: 609-258-5624 ; fax: 609-258-1113

Eldar Shafir is the William Stewart Tod Professor of Psychology and Public Affairs in the Department of Psychology and the Woodrow Wilson School of Public and International Affairs, and co-founder and scientific director at ideas42, a social science R&D lab. He studies decision-making, and is interested in the tension between normative assumptions and empirical findings about people’s behaviors. His current research focuses on decision-making in contexts of poverty and on the application of behavioral research to policy. He is Past President of the Society for Judgment and Decision Making, and has held a number of visiting positions, among others at the University of Chicago Graduate School of Business, the Kennedy School of Government, the Russell Sage Foundation, the Hebrew University Institute for Advanced Studies, Ca' Foscari University in Venice, Pompeu Fabra University in Barcelona, and Universidad Torcuato di Tella in Buenos Aires. He is a member of the Russell Sage Foundation Behavioral Economics Roundtable, a Fellow of the Canadian Institute for Advanced Research, Faculty Associate of the Institute for Quantitative Social Science at Harvard University, and Research Affiliate of Innovations for Poverty Action. He has received several awards, most recently a Guggenheim Fellowship. In January 2012, he was appointed by President Barack Obama to the President’s Advisory Council on Financial Capability. He has recently edited a book called “The Behavioral Foundations of Public Policy,” (Princeton University Press, 2012), and co-authored a book with economist Sendhil Mullainathan, called “Scarcity: Why Having Too Little Means So Much” (Henry Holt Times Books, 2013). He received his B.A. from Brown University and his Ph.D. from the Massachusetts Institute of Technology.


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